Worth It? Family Memberships in NYC to Consider for Winter
After visiting NYC's top play spaces, museums, and other fun zones, we've rounded up various membership deals at popular kid-centric destinations that we think are worth the investment for the cold winter months. These places keep your kids entertained, active, and out of the cold. Some even offer short-term memberships, so you only have to pay until spring arrives.
In the dead of winter, it can be daunting to schlep somewhere new every weekend, so a membership to one (or two) of your favorite kid play spots makes sense. We've already done the math so you'll know exactly how many visits it takes until these investments pay off—and whether or not the "deal" works for your family. If the math doesn't work out for you, consider buying one of the play spaces' bulk passes instead, which usually knocks a few bucks off the daily drop-in price.
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Be sure to check with each venue for its COVID guidelines and requirements before purchasing, and read more about local public safety protocols here. Reservations may be required for many of these venues and safety protocols are constantly changing.
Need more ideas? Check out our Indoor Play Spaces Guide for more romper rooms by borough.
NYC's recreation centers offer all-ages fun, and memberships are reasonably priced to completely FREE. Photo courtesy of NYC Parks
Play Spaces Offering Memberships
New York City Recreation Centers – Citywide
Though not exactly play spaces, the Parks Department's indoor rec centers are great places to romp around. They're cheaper than a gym and totally kid-friendly. While facilities and activities vary by location, most offer indoor ball courts, dance and art studios, computer rooms, fitness equipment, and even pools.
Drop-in price: These are members-only facilities.
Membership: FREE 1-year memberships are available to New Yorkers who sign up before December 31, 2021. Normal pricing beginning in 2022: $100-150 for adults annually, $25 for ages 18-24 and 62 and older, FREE for children younger than 18
Payoff: The rec centers vary in quality, so it's important to check your local spot out before joining. An annual membership grants you access to all city rec centers. Opt for the $150 level if you want access to indoor pools. You can snag a six-month membership for half price, and kids are always FREE. Another bonus: An IDNYC will save you 10 percent, too.
The Play Lab – Greenpoint, Brooklyn
33 Nassau Avenue, between Guernsey and Dobbin Streets
This Montessori-inspired play space offers drop-in open play, monthly membership plans, and 10-visit play packs. Kids will go crazy for interactive features like a treehouse slide, rock wall, rope climbing area, Lego play area, and plenty of soft toys for tots to explore safely.
Drop-in price: $35 for the first child, $50 for two siblings (one adult included in price, $5 for each extra adult)
Membership: $320 per month, sibling rate is $270; 10-visit package price: $250 for first child; $200 for second
Payoff: Depending on the size of your family, visit 5-10 times a month to make it worthwhile. The 10-visit package saves you $50-100.
Recess Dumbo offers tons to interactive fun for kids ages 5 and under.
Recess – Dumbo, Brooklyn
81 Washington Street, between Front and York Streets
This unique venue is a haven for the under-5 crowd. It features custom-made wooden structures and netting perfect for climbing and exploring.
Drop-in price: $30 for the first child, $20 for siblings
Membership: Seasonal membership (January 1-April 30) available for $695 and up. Annual memberships are also available.
Payoff: Visit at least six times a month to make it worthwhile.
The grocery store at Twinkle Playspace offers a wonderland of discovery. Photo courtesy of the play space
Twinkle Playspace – Williamsburg, Brooklyn
144 Frost Street, between Graham and Manhattan Avenues
This 4,500-square-foot imaginarium for children younger than 6 features a variety of interactive activity stations, including a castle, firehouse, and grocery store.
Drop-in price: $35 per session; $160 for a six-visit pass
Membership: No membership options are available
Payoff: The six-visit pass saves you about $9 per visit.
Museums With Reasonable Family Memberships for Winter
Before we discuss museum memberships, we want to mention the Association of Science-Technology Centers' Passport Program, which potentially gets you no-cost admission to hundreds of museums around the world. Many NYC museums take part, which means a membership at one may get you FREE general admission at others. The Brooklyn Children's Museum, New York Transit Museum, New York Hall of Science, the Intrepid Sea, Air & Space Museum, MoMath, and the Staten Island Children's Museum are all part of the ASTC Passport Program. However, rules vary by institution and some distance requirements apply, so be sure to inquire about the restrictions on the ASTC Passport Program before purchasing a membership. There are also discount benefits to NYC institutions that come with the IDNYC card.
American Museum of Natural History – Upper West Side
Central Park West at 79th Street
Sure, it's always mobbed with families, but with great reason. It's a world-class museum with countless enriching exhibits and attractions, namely dinosaurs(!), and even a Discovery Room for more hands-on fun.
General Admission: $23 for adults, $13 for children ages 2-12 with additional fees for special exhibits; tristate area residents can take advantage of pay-what-you-wish admission, however
Membership: There are a variety of family memberships with different benefits. However, if you choose the least-expensive option, $150 gets you free general admission and special-exhibit tickets for a year for two adults and four kids.
Payoff: Since general admission is only suggested, it's hard to say exactly how much you save as a member. However, special-exhibit tickets are sold at a set rate (and chances are you want to see them), so a family of four must visit just twice a year to make it worthwhile.
Brooklyn Children's Museum's Totally Tots is a play space unto itself. Photo courtesy of the museum
Brooklyn Children’s Museum – Crown Heights, Brooklyn
145 Brooklyn Avenue, at St. Marks Avenue
A major family favorite, this hands-on tot spot features interactive stations for a range of ages, from the preschoolers-only Totally Tots area to the vibrant World Brooklyn exhibit, featuring replicas of well-known local businesses.
Admission: $13 per person for ages 1 and older
Membership: There are a variety of family memberships with different benefits. The Explorer Membership is $175 and gets you free general admission for a year for two adults and four kids. Opt for the higher-level membership for $250 for additional benefits.
Payoff: A family of four must visit four times a year to make it worthwhile.
Children’s Museum of Manhattan – Upper West Side
212 West 83rd Street, between Broadway and Amsterdam Avenue
Always abuzz with activity, this children’s museum offers five floors of exploration, including the PlayWorks level, featuring a pretend fire truck, grocery store, art area, sand table, and play structure.
Admission: $15 for ages 1 and older
Membership: There are a variety of family memberships with different benefits. However, if you select the annual option, $250 gets you free admission for a year for two adults and four kids, plus discounts at lots of local tot spots. A mini membership sets you back just $100 and lasts three months, with the option to apply the fee toward a full-year membership following its conclusion.
Payoff: A family of four must visit five times a year to make the annual membership worthwhile, plus you get discounts on classes and at local businesses.
Creativity shines at Sugar Hill Children's Museum of Art & Storytelling. Photo by Janet Bloom
898 St. Nicholas Avenue, at 155th Street
This arts-focused children's museum is part gallery, part creative space, and fun, family-friendly programming dominates the scene. The space is cavernous and kids aren't discouraged from romping (within reason). On a past visit, we created plenty of art in the studio, built hula hoops in the living room, and staged a dance party, too. No one batted an eye.
Admission: $7 for adults; $4 for children ages 9 to 17; FREE for those age 8 and younger
Membership: Family memberships start at $100 for a family of four; if you have little ones, consider an individual ($40) or dual ($60) membership.
Payoff: Because this museum is so reasonably priced if you have little kids, you'd have to visit 4-7 times in a year to get your money's worth. The space is cool; the galleries rotate regularly, and there are plenty of art supplies for kids and adults.
New-York Historical Society – Upper West Side
170 Central Park West
Visit the DiMenna Children's History Museum here, or one of the many rotating family-friendly exhibits, like the current ode to RBG. Plus, this is a great viewing spot for the Macy's Thanksgiving Day Parade balloon inflation festivities, which members get an invite to.
Admission: $22 for adults, $13 for students, $6 for children ages 5-13; free for 4 and under
Membership: A family membership is $160 and includes unlimited admission for up to four kids under the age of 18, plus that invite to the balloon inflation party, and more cool events.
Payoff: If you are a family of three it pays off in just over three visits, a family of four in just under three visits, depending on the age of your kids. Tots, of course, are FREE all the time, so you may want to just buy the individual membership at $100 or the dual at $135. If you have teens, though, it pays off even sooner as they would be paying the student price.
Staten Island Children’s Museum – Richmond Terrace, Staten Island
1000 Richmond Terrace in Snug Harbor
Part of the historic Snug Harbor Cultural Center, this children’s museum offers plenty of hands-on fun, including a bug room, life-sized game pieces, and various imaginative play stations.
Admission: $8 for ages 1 and older
Membership: $85 for an annual "familyship"
Payoff: A family of four must visit three times a year to make it worthwhile. Although the museum is part of the ASTC Passport Program, no-cost admission isn't offered at museums within 90 miles.
The Madagascar exhibit at the Bronx Zoo features a host of lemur species. Photo by Julie Larsen Mahar for WCS
Zoo Memberships Worth Buying for Winter
Wildlife Conservation Society – Citywide
A WCS membership grants you access to four zoos (the Bronx Zoo, Central Park Zoo, Prospect Park Zoo, and Queens Zoo) plus the New York Aquarium for one year. While some zoo animals may be hiding indoors or off exhibit this time of the year, a visit to the Bronx Zoo's Jungle World, Central Park's Tropic Zone, or the newest exhibits at the aquarium just may cure your cabin fever on a cold day.
Admission: From $5 to $22.95 for children; $8 to $30.95 for adults, depending on location
Membership: A basic family membership is $170 and covers two adults and up to four children for one year. A $210 family plus membership covers admission, plus access to special exhibits at the Bronx Zoo. Add on $100 for year-long entrance to the NY Aquarium.
Payoff: Visit the Bronx Zoo three times a year, and you've covered the cost of your premium membership. Visits to all the other zoos and the aquarium are just icing on the cake.
A version of this post was published in 2017; it is updated annually.