Amazon Prime Day 2025: Our Favorite Deals for Parents and Kids

Woah! Stop the presses: Amazon Prime Day is July 8-11 this year, for four full days of summer savings. While all the deals won't be available until Prime Days, we've rounded up our favorite early deals at Amazon's biggest sale of the year that parents and kids adore, to help you know where to look first!
It's right in line with our theme this summer: it's a Summer of Savings for parents and families.
Every year, the Amazon Prime Day(s) sale has some of the best deals and lowest prices of the year. I've done a ton of research and have been asking friends and coworkers to determine which of the sale items are really worth the money. These are huge brands, beloved products, toys, and home hacks that make parenting easier.
While we can't know everything that will be on sale yet, here are the early announced deals we're tracking... come back during Prime Day (week!) to see what we add! Some deals are live early, some are available only during the sale days.
For more favorite products we have tested and love, check out our recommendations for the best backyard toys, the coolest pool floats for kids, and the very best beach gear for families.
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Please note: these deals were all active and accurate at the publication of the story! Prices may change, or deals may expire.
How Long Is the Amazon Prime Day Sale?
When is a day not a day? When it's four days! Prime Day 2025 lasts almost all week this summer, starting at midnight PT on July 8 and going through Friday, July 11. However, many early deals will start early, and that's what we can round up now. Check back, as we will add in additional deals as they drop—but only the deals that meet our exacting standards and are truly fabulous finds at incredible savings.
Save on the Baby Jogger City Mini GT2. Photo courtesy of Amazon
Best Baby & Kids Gear Amazon Prime Day 2025 Deals
Baby Jogger City Mini GT2—I admit, I had two jogging strollers. A double and a single. I adore jogging strollers, and this one is top-of-the-line and 25% off.
Graco 4Ever DLX 4-in-1 Car Seat—We were just talking with an ER doc about the safest car seats for kids, and how important it is to keep them rear-facing as long as possible. This safe seat will last you a long time, and it's 20% off.
Safely help kids sleep when they've got colds with the Tum & Bum Sleeper. Photo courtesy of the manufacturer
Tum & Bum Best Rest Sleeper—These are awesome for helping congested kids sleep, and I love any product that grows with kids (you can use it from ages about 2-8). 40% off during Prime Days (though not on sale early!).
Momcozy Smart WiFi Baby Monitor with Camera and Audio—Sometimes you sleep better when you can see that they're asleep! This is the easiest monitor I've ever tried, with its own screen and a phone app. You also have the ability to take video or pictures on it. 20% off during Prime Days.
Fisher-Price Baby Sound Machine Soothe & Settle Bunny—If your baby can't sleep, this is a super cute bunny soother with music, motion, sounds, and lights. It can go straight in the washing machine and is 30% off. Win, win, win. For more tips on getting babies, toddlers, and big kids to sleep, check out What To Do if You Have Kids Who Can’t Sleep.
Vacation Classic Sunscreen Spray SPF 50 is hands down my current favorite sunscreen. Photo by Amazon
Vacation Classic Sunscreen Spray SPF 50—My favorite Prime Day purchases are the things I normally buy anyway, they're just super on sale. This is one of those things, and the perfect time to stock up, since it's the beginning of summer and 20% off! Not only does this sunscreen work, I love the smell so much, I spray a little on even at night instead of perfume.
NOBS Toothpaste Tablets & Jr Kid’s Bubblegum Berry Toothpaste—This is another favorite household staple to stock up on while they are 20% off. It's no secret that eco-friendly products are a priority for us at Mommy Poppins (check out our whole Earth Kids Green Guide). So, I'm personally a huge fan of the NOBS Toothpaste Tablets, since they don't come in plastic tubes you have to repurchase and throw out. That's why I originally tried them; but I have to add that I love that they're great for sensitive teeth. My teenage son also likes the Bubblegum flavored toothpaste, as he's never been a kid that likes mint!
Mimikai Insect Repellents—The only thing we go through more of in the summer than sunscreen, at my house, is bug spray. Both my son and I have terrible reactions to mosquito bites. And nothing works, except the scary DEET brands. I was thrilled to discover Mimikai, the first EPA-registered insect repellent (works on mosquitoes and ticks!) in over 25 years, which is safe, effective for hours, and also has super cute packaging. I prefer the spray, my son likes the mist. Stock up, while it's 20% off.
Crave Naturals Glide Thru Detangling Brush—I wrote the book (ok, article) on leave-in conditioners after living with my own tangled mess and then trying to unknot my daughter's hair without tears. This brush, plus conditioner, is magic. At 55%, putting it under $10, get one for home and one for the beach bag.
Loved01 Hand Care Duo—If you want to get in on an Oprah favorite product, this John Legend set of products brings a little luxury into your life for about $20, now that they're 20% off. Also, every parent always needs more hand soap and lotion.
This wooden playground is worth its weight in gold in the summer. And it's on sale. Photo courtesy of Avenlur
Best Toys Amazon Prime Day 2025 Deals
Avenlur Montessori Wooden Indoor Playground—Ok, this is a big ticket item. But. It's 40% off on Prime Days, which means this could be the most money you save all summer. And when it's a summer that kicked off as crazy hot as this one has, an indoor playground that looks this cool is worth its weight in gold.
Lego Classic Large Creative Brick Box—Everyone's favorite toy at 47% off? Say no more. And stock up. Need some suggestions for what to do with Legos? We've got over 100 ideas for fun things to do with Legos.
Crayola Colored Pencils—Get a bunch of sets of these Crayola packs of colored pencils; one to keep at home to get ready for school and several to gift to your teacher to score brownie points. When they're 49% off, you can do things like that! Learn more about our Back-to-School favorites in our Back-to-School Guide.
Dino Dig & Diorama from Wondery Kids is hours of fun. Photo courtesy of Wondery Kids
Wondery Kids STEM Kits—When kids are bored in the summer, these kits are perfect for occupying whole days without screens. (They make great birthday party gifts, too, so buy a few extras while they're 20% off.) My kids like the SEA Creatures Aquarium best, but I could play with the Crystal Geodes all day.
Melissa & Doug Let’s Explore Hiking Play Set—Melissa & Doug toys are a favorite for parents, so shop the whole collection to see what strikes your fancy. I'm digging this hiking play set, and I love it even more for being 49% off.
Bubble Machine Durable Automatic Bubble Blower—Ironically, we've been exploring the fun of bubble guns and bubble machines for summer. Finding a great one at 28% off feels like more than a coincidence. Read more about all our favorite bubble machines and bubble guns, which we tested extensively!
The Splash-EZ Splash Pad for Kids & Dogs is big enough to keep everyone in the family cool. Photo by Amazon
Splash-EZ Splash Pad for Kids & Dogs—Keep cool this summer with a portable splash pad that's 50% off.
Bunch O Balloons Rapid-Filling Self-Sealing Water Balloons—That product description says it all. Except that they're 30% off for Prime Days. And that you can use them in a bunch of our favorite water games for summer.
Pokèmon Assorted Lot of 50 Single Cards—Pokèmon GO is fun for kids, but when you are trying to have a screen-free summer, Pokèmon cards are the way to go. Especially when they're 60% off!
Stock up on the on-sale Hamourd Remote Control Robot for this year's birthday parties. Photo by Amazon
Hamourd Remote Control Robot—This little interactive remote control robot with rechargeable batteries keeps kids entertained for hours, making it a great summer toy. At 40% off, it also comes in at under $20, which makes it a great toy to buy a few extras of and have for those birthday parties that pop up, so you don't have to scramble to find a gift.
Hot Wheels & FUNBOY Sharkruiser Kids Pool Float with Water Squirter—We are all fans of the extremely well-made and durable FUNBOY pool toys around here, and its collaboration with Hot Wheels are all on sale. For more great summer pool toys, check out our roundup of the best pool floats for kids.
Every parent needs coffee. The NespressoVertuo delivers. Photo by Amazon
Best Home Goods Amazon Prime Day 2025 Deals
Nespresso Vertuo Next Coffee and Espresso Maker by De'Longhi—Just one more cup of coffee. Which you can have instantly, and just the way you like it. And at 34% off.
Ninja NC301 CREAMi Ice Cream Maker—While we can help you make ice cream with no special equipment, if you have room for an ice cream maker, this one is the BEST. It's only 13% off, but rarely goes on sale, and the sale price brings it to under $200.
GOOTOP Bug Zapper—I live in LA, and after the wildfires, we're having a very bad year for aggressive mosquitoes. Since both my son and I swell up like a balloon with each bite, I will try anything, and at 43% off, that includes getting several of these for the backyard.
Chefman Air Fryer – 6 QT—Um, we wrote a whole ode to air fryers. And this amazing one is 42% off. Now you have no excuse not to try it.
MANBA Ice Shaver and Snow Cone Machine—If you're sick of making popsicles, try this spin of cool treats for summer.
Shark PowerDetect Self-Empty Robot Vacuum—Our founder bought 3 robot vacuums last Amazon Prime Day, and regrets none of them. She has convinced the rest of the staff who have pets, kids, or messy spouses (which is all of us) to get one this year. This self-emptying one is 56% off. I may get two.
Handheld Vacuum Cordless Car Vacuum from dormzie—Home, car, dorm room, this little guy will clean anything, anywhere, and store neatly away. At 80% off, you should probably stock up.
Tcamp Ice Cube Tray for Stanley Cup—Keep those Stanley's (and other water bottles) perfectly cold all day with these ingenious ice cubes. I'm not a fan of extraneous things that clutter up the house, but these are under $10, and worth every penny on hot summer days.
Save big on everyone's favorite headphones. (Beats.) Photo by Amazon
Best Tech Early Amazon Prime Day 2025 Deals
Beats Studio Pro—When I tell you these best ever noise cancelling cordless headphones are 49% off right now, that's all I need to say. It really is Christmas in July.
JrTrack 4 Kids Smart Watch by Cosmo—I'm not a big fan of cell phones for kids and smart watches are great substitutes for emergencies. (We wrote a whole piece on smart phone alternatives!) At 50% off, this is a steal.
Official Luna Wireless Controller—Of course Amazon's own wireless controller is on sale, but the way my kids lose and break controllers, the fact that this little wireless one is compatible with Windows, Mac, Fire TV, Fire tablet, iPhone, iPad, Chromebook, and Android devices, and that this is 43% off for Prime Days, I'm going to buy a few.
Apple iPad—Because every kid is always asking for an iPad. Get 'em while they're on sale.
Apple AirPods 4—Ditto AirPods. Even if they have a pair, at some point they will lose them and you will be unhappy. You'll be less unhappy if you saved 23% on a backup pair.
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