K-Pop music company HYBE takes center stage at the GRAMMY Museum.

The special interactive exhibit spotlights the spotlights the company's legacy of unparalleled innovation and creativity as a trend-setting global entertainment brand and home to the likes of BTS, SEVENTEEN, TOMORROW X TOGETHER, ENHYPEN, LE SSERAFIM, and many more. 

Outfits and artifacts from music videos by these artists are on display, as well as accessories and performance gear worn by ZICO, fromis_9, BOYNEXTDOOR, TWS, &TEAM, and ILLIT. The exhibit marks the first time these artifacts will be on display together in one location.

Other highlights include:

• Photoism Booth that allows visitors to pose alongside their favorite HYBE artists
• Interactive sing-along and dance rooms
• A dedicated fan section that celebrates the endless support between HYBE artists and their fandoms
• The Museum’s Mono to Immersive experience room newly featuring BTS’s 2022 GRAMMY performance of “Butter”
• Exclusive video content with producers, artists, music videos, and more.

Access to the special exhibit is $20 with the purchase of a general admission ticket. Timed reservations are required for entry to the special exhibit for all visitors.  

HYBE: We Believe in Music is on view from August 2 - September 15, 2024